Q3 2025 Social Networking Apps Performance in Colombia

In the third quarter of 2025, Colombia's social networking app landscape showed dynamic trends across leading platforms. Data from Sensor Tower reveals key insights into the performance of the top five social networking applications.

Threads from Instagram, Inc. saw weekly downloads peak at approximately 100K in mid-July, although there was a slight decline towards the end of the quarter, finishing around 58K. The app maintained a robust level of user engagement, with weekly active users remaining above 5.7M throughout.

Telegram Messenger experienced a steady increase in weekly revenue, reaching about $13K in mid-September. Weekly downloads fluctuated, peaking at nearly 229K in early September. The app's active users grew notably, with numbers surpassing 12.1M by early September.

Google Meet had a consistent performance in terms of downloads, with a peak of 21K towards the end of August. Active users steadily increased, reaching approximately 2.6M by mid-September, indicating strong engagement.

Messenger from Meta Platforms, Inc. displayed stable weekly downloads, peaking at 92K in mid-September. Despite minimal revenue, user engagement remained high, with active users consistently around 11M.

Facebook continued to lead in terms of weekly downloads, reaching a high of 233K at the end of September. Revenue trends were steady, peaking at approximately $12.5K. Active user numbers hovered around 21M, reflecting its continued dominance in the market.

For more detailed insights and data, visit Sensor Tower.